Hunters Refresh Promotion
The Challenge
Because of covid-19 the sales of alcohol had plummeted, the client wanted to promote one of their key brands, Hunters.So the client planned an activation that was to take place in selected outlets, where customers who purchase two 6-packs of hunters get another 6-pack for free.
The Solution
We created a promotion on our APS machines and our activators were to carry out activations every Friday and Saturday for four weeks in all the selected outlets. Customers were notified as the entered the selected retail outlets of the ongoing competition, and all the customers who complied were given an extra free 6-pack of Hunters.
The Result
Happy customers and successful campaign