FNB Swipe and Win 2020
The Challenge
For their FNB Swipe and Win 2020 campaign, the Bank planned to give away P1,100,000 to 10 loyal customers. 10 Brand Activations in multiple locations countrywide, 3 finalists for each of the first 9, and the Grand Finale contestants being the previous 9 winners.
The Solution
We created a simple and thrilling digital wheel, the rule of the game was as simple as an elimination game. three (3) challengers, each one spinning the wheel in the hope of hitting the jackpot. The participants took the wheel one at the time, and collecting points. Best out of 5 tries wins P100,000 with the other contestants taking each P5,000.
The Result
A very engaging and thrilling competition broadcasted though social media and happy customers.